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Bridal Shower Inviations: How to Choose the Best

By: John Bottash


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When you try and order bridal shower invitations online you will be presented with a dizzying array of options. Making the best choice can be very difficult when you can't see or feel the product. Here are some hints to help you make the right choice. There are several factors you will want to consider in choosing the best bridal shower invitations. Price; paper quality, printing quality and reputation of the retailer.

Price is normally a result of the other items. Excellent printing and paper quality often means a higher price, but not always. There are places that make a good, or good enough, card for a super price. There may also be other factors that are important to you that you may be willing to pay a bit extra, such as for recycled paper or a designer style.

Paper quality is extremely important as any paper person will tell you. But, unlike what they will tell you, it is not the whole story. There are may different paper selections that you can choose. Paper quality is a balance of three different factors: source, weight and finish. Source is the recycled content of the paper and for specialty products it could mean hand made paper. Most cards are made from virgin paper which means paper with no recycled content. The higher the recycled content the the less trees that were cut down to make the particular sheet of paper. Recycled paper can also cost more than virgin papers. Weight of the paper is exactly what it sounds like, it is how much the paper weighs with translates into the thickness of the paper. Thicker papers cost more but have a higher quality feel. The best papers for you to consider start at what is called 100 pound cover stock and go higher.

Printing quality is the other major factor that affects the quality of the finished product. The finest, most expensive paper can make lousy bridal shower invitations if the printing is awful. There are several types of printing commonly used on bridal shoer invitations letterpress, thermography, digital and inkjet. Inkjet is considered the lowest quality but can still produce decent results for the cost, don't look for great reproduction of complex art or photos. Letter press is very expensive and involved hand typesetting and lots of time meaning it costs up to ten time the other printing types. Thermography is great for formal invitations but does not really convey fun and can be somewhat expensive. Digital printing is a great balance of all the characteristics above plus the ability to really push the design and still get great results in print.

The final factor is the reputation of the place where you are looking to buy the bridal shower invitations. This is the most important piece because the fundamentally same invitation can vary by more then 100% between stores. Make sure the store you are shopping at tells you the printing technology used as well as the paper type they are using on the card you are considering. Make sure there is an 800 number available to reach them incase you have problems. Also note the delivery time, good invitations should take about a week to ship. Since they should be reviewed by real people not just automatically typeset. With this there is a better chance of then catching any typos you may make on the bridal shower invitations.

With these tips you should be able to pick the best invitation for your event and send off the bride -to-be in a fun and stylish way. Happy shopping!

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John Bottash is a freelance editor and graphic designer. You can see some of his designs on AdorablePlanet.com.



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