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What Type of Paper Should I Use for My Book?

By: Joshua Prizer


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With hundreds of available paper stocks, the decision of which paper to use for your print run can be overwhelming. Most of all, it's a decision determined by the type of book you are printing. A children's or coffee table book? You'll need a thick glossy sheet to help your color images stand out. A novel? Go cheap.

Let's start by clearing up a point of confusion among many looking to print their first book: the difference between bond and offset paper weights. When you purchase paper for your copy machine or home printer, you'll note paper is listed as something like 20# bond. What that means is that when the paper is manufactured at 17 x 22", 500 sheets of that paper weighs 20 pounds. However, offset paper for printing plants is manufactured in 25 x 38" sheets, which is 2.5 times larger than bond paper. So 500 sheets of that same paper stock now weigh 50 pounds. Thus, 20# bond is the same as 50# offset.

That 50# offset paper proves to be fine for many books. If your book has no or few images and no color inside, there is little reason to print on a much thicker paper. Save your money. You may want to check the pricing for 60# offset, but I usually don't recommend printing on paper much thicker than that for most novels, etc.

Don't assume that the 20# bond paper you saw at Office Depot is going to be identical to the 50# offset paper you asked your printer to use. It won't be. Different paper manufacturers produce their papers with different brightness, different opacity, etc. So always ask for paper samples from your printer.

Children's books or coffee table books that are printed in full color need a different paper stock than black & white books. You'll want to think about whether to bump up to a glossy stock to make your pictures really shine on the paper. If you don't like the glare of a glossy sheet, ask your printer if they have any matte coated stocks that would bring out the color of your images without the extra sheen.

Most full color books are printed overseas, where a different standard of paper measurement is used - grams per square meter (gsm). To calculate gsm, multiply the offset weight by approximately 1.5. So an 80# gloss sheet in the U.S. would be the same as a 120 gsm sheet overseas. You'll definitely want a thicker paper stock for your color book versus a black & white book.

I can't say it often enough: No matter which paper stock you think you want, ask your printer for some samples first.

When it comes to cover stock, for a paperback book a 10 pt. C1S cover is standard. However, it is usually very inexpensive to upgrade to a 12 pt. C1S cover. People do judge a book by its cover, so this might be a cost-effective upgrade.

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Josh Prizer is a print broker who has helped hundreds of people get a book printed. He is a book printing authority. For help with childrens book publishing, sign up for his Free 7-Part Mini-Course.



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