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Craig Walenta's Articles in Marketing

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  • All about Leather
    Leather is a byproduct manufacturered by tanning hides and skins of cows and other animals. The tanning process converts the leather into a durable material. Leather is a large industry with a very long history dating back to pre-history. Its used in the accessories industry, for example to produce leather portfolios. In the leather industry the materials are byproducts of the beef industry. Taxidermy also uses hides, but only the head and part of the back are used. Hides are used in glue and gelatin as well as forming the foundation for many leather products. There are many processes to transform the skin of an animal into a supple leather and then further into leather journals or other leather gifts. Chrome tanned leather is tanned using chromium. It is more durable, does not discolor or lose shape like vegetable tanned leather. More colors are possible using chrome tanning. Vegetable-tanned leather is tanned using tannin and other vegetable matter.
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